Wynn Media
Social Media and Website Management
Based in Asheville, NC Wynn Media offers beautiful wedding videos to couples in the greater Western North Carolina area. The company also provides breath taking commercial videos and photographs for businesses and brands alike.
Digital Marketing Management
The Challenge
Wynn Media launched in the fall of 2021. Other than his personal Instagram and Facebook pages, the company’s founder had no website in place and had done very little social media marketing. My challenge was to not only get his website up and running, but to also implement an SEO plan as well as a content strategy for his Facebook page.
The Approach
First I used the platform Squarespace to create a website that not only I could design on but the founder could also log into and make his own changes. I then gave each of his services a webpage so they would show up on more focused searches. I added a blog that gave information relevant to his area and the services he provides. Second, I focused on creating a presence on Facebook where most local communities share business recommendations. I set up a content plan and engaged people who followed his page.
Focusing on user experience, I wanted each page to not only be intriguing to the eye but also provide information to anyone who explored his website. Giving users a combination of text and visuals to show Wynn Media’s amazing work allows them to not only visually see the work he produces but also guides them on a journey on why Wynn Media is the best choice for their wedding video needs.
Strong Digital Marketing Plan
Wynn Media wanted to make their digital presence known. Once the website was created and designed I focused on planning content that Wynn Media could share on their website and their social media. Through careful research, learning the business’s goals and creating content centered around their niche, I was able to improve their visibility through SEO and give their social media accounts a face and name that followers would want to interact with.
